Let's play!

You've got 1 minute and an everyday object.
No expertise required. No right answers.
Just you and your brain.

your object:

tap anywhere to continue

List as many uses as you can for .

No rules. Go.

1:00
keep going if you want...
0

    Nice.

    Now, a constraint.

    What would you do with an empty jar if you were stranded on a desert island?

    You're stranded on a desert island with an empty jar. What do you do with it?

    Same object. New constraint. Go.

    2:00
    keep going if you want...
    0

      Which round was better?

      Round 1 — no rules

      List as many uses as you can for an empty jar.

        Round 2 — desert island

        What would you do with an empty jar if you were stranded on a desert island?

          Evaluate your answers

          Which have more thought? More ingenuity? Round one or two? Somewhere between a drum skin and a jazz improvisation lives a small discovery: constraints and tension aren't the enemy of creativity. They might actually be the thing that makes it possible.

          What if constraints in your work aren't limiting you, but acting as your creative engines?