🔬 Oops, We Broke the Illusion

For thousands of years, purple remained exclusive—until, quite suddenly, it wasn’t.

In 1856, a young chemist named William Henry Perkin was trying to cure malaria. Instead, he stumbled upon mauveine—the first synthetic purple dye.

💥 Boom. Purple for everyone.

🚀 The Industrial Revolution didn’t just change production—it changed perception.

🚀 Once purple was no longer rare, did it lose its meaning?

Rewire your Thinking